So here’s a question for you, do you think networking is easier now we have social media?
The definition of networking describes it as ‘a business activity in which groups of like-minded businesspeople recognise, create, or act upon business opportunities,’ originally this was something you did when you were in a job, but over the last couple of years it has become a necessary activity for people on the job hunt and even more so for us students.
The idea is that networking allows you to meet people face to face who could help you with future career opportunities; they don’t have to be new people, in fact networking with old school or university classmates is something people often overlook.
But now we have the option to network via the internet, from the comfort of your own home and my question is does this make networking easier?
I agree that being able to talk to people in different parts of the world is brilliant, and networking online allows you to save time and money as you don’t need to travel or take time out of your working day. Online networking can happen via sites such as Linkedin, twitter, Facebook and even YouTube, it allows you to reach far more people than you would in face to face networking events & can help increase your presence on social media.
But does it make the whole process less personal? Can you successfully build a relationship up with someone even if you have never met?
Since i’ve taken a more active role on social media I have noticed a massive difference in how networking happens. Personally I feel social media has made people more available and easier to contact which does make networking easier; but at the same time I find that the relationships forged are less stable, they lack the dimension that comes from meeting face to face.
Maybe it’s because regardless on how fantastic social media is, nothing can compare to speaking to someone in person & really how much can you get to know someone with only 140 characters?